The workshop we run is informal with a view to really get to know your business inside-and-out. We prefer to do this face-to-face so we can let the ideas flow by brainstorming, sketching ideas and exploring all possibilities. It’s a much more natural way to get to know you and what your user will want to understand about your business.
The discovery workshop
We are sure to have already been provided with your top level website or application requirements but to fully understand a project we really need to align ourselves with you and your project in the following ways:
- User audiences
- Audience personas
- User goals
- Specific business requirements
- Competitor analysis
- Existing assets (such as branding, campaigns, applications etc)
Once we have been through the project in the context of these very important areas, we’ll be able to expand on them in a summary discovery document which we’ll deliver and agree upon before we move into the production of your project. It’s not a wordy, lengthy document that you’ll want to store at the bottom of that pile on your desk — the idea is that this project summary ensures that we’re all singing form the same hymn sheet.