Project: Yellow Pages Ad campaign site
Yell approached us to design this campaign website for their 2007 advertising campaign The People Behind the Numbers.
The site would fulfil a number of roles:
- Display of TV adverts and movie bumpers
- Message board function to allow user feedback
- Lead generation and management of campaign business nominations
- Display of case studies and photography from first adverts
There was also a strong requirement for a quick turnaround on the site. In total the site (which is fully content managed and has a number of bespoke features) was designed and built within a 3-4 week period.